Your front-row seat to Berlin media innovators: 16 leading media companies, 2 unforgettable journeys
Join INMA for two exclusive study tours in Germany’s capital — a city at the crossroads of innovation, identity, and journalistic purpose. Explore how leading media companies are rethinking business models, adopting AI in the newsroom, building new revenue streams, and developing products for the next generation of audiences. From legacy publishers to digital disruptors, get inside the strategies driving newsroom and commercial transformation in one of Europe’s most vibrant media markets. This is Berlin through the INMA lens: practical, forward-looking, and globally relevant.
About the study tours
In 60- to 90-minute visits to host companies, the INMA study tours will:
• Identify best practices for building and monetising audiences.
• Learn how publishers are coping in the post-cookie ad ecosystem.
• See how AI is changing the way content is created and delivered.
Because the number of individuals on each Study Tour is strictly limited, member choices will be honoured on a first-come, first-served basis.
Beyond the rich and actionable information gained at each Study Tour stop, a major dividend is that members from around the world get to interact for two days with peers they otherwise would not have the opportunity to meet. Many warm friendships and valuable business alliances have been formed on the bus on INMA Study Tours.